Founded in 2011, our mission is to bring you natural living options at an affordable price. Our people-first promise keeps our customers, employees, and community at the heart of everything we do. We've grown to be a trusted place to shop essential oils, body care, hair care, skin care and household products. Over 11 years later, there are some fresh faces on our team and new products on the shelf, but we're the same awesome customer focused team dedicated to bringing you the best clean, natural living has to offer.